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Founded by James Andrew Fraser (Former Equinox Tier 3 Trainer). Nearly a decade of elite coaching across Billionaire's Row, Lincoln Center, and SoHo.

 

NCSF Certified | Fully Insured 

FITR Elite 1-1 Online Coaching

The FITR Online Coaching Ecosystem

Achieve elite results from anywhere in the world. The FITR digital ecosystem provides premium, hyper-customized weight loss and strength coaching built entirely around your busy schedule. 

 

  • Custom Nutrition Architecture: Tailored macronutrient targets designed for corporate lifestyles and dining out. 

  • Travel-Ready Programming: Progressive strength workouts built for any hotel or home gym workspace. 

  • Daily Accountability Support: Direct 1-on-1 digital check-ins to guarantee long-term body composition results. 

In Person Training
Luxury Residential In-Person Training

​Elite, discreet physical programming executed inside Manhattan and Brooklyn's premier residential fitness facilities. 

  • Custom Athletic Strength: Structured programming to safely maximize power and lean muscle. 

  • Flawless Safety Compliance: Seamless coordination with your building's management rules. 

  • Absolute Discretion: Total professional privacy guaranteed for all high-profile and UHNW clients. 

In Person Intake & Availability

Onboarding Notice & Schedule Disclaimer:


To maintain an elite standard of service, James works exclusively during morning hours (Monday through Saturday) and maintains a strictly limited client roster. 

The Onboarding Process: 

 

  1. Submit Inquiry: Fill out our intake form with your building location, scheduling needs, goals, etc. 

  2. Review: If morning availability exists and your goals align with the FITR methodology, James will reach out via email within 24 hours. 

  3. Discovery Call: James' follow up email will be to schedule a brief phone call to discuss potentially working together.

  4. Introductory Session: At the conclusion of our discovery call, we will lock in your initial on-site evaluation. This includes a comprehensive movement assessment followed by a total body resistance workout. Towards the end of this session, we will select your optimal training package and complete your onboarding process so you can begin training. Remember: It's consistency, not perfection, that creates amazing results. :)

Contact us
Desired Weekly Frequency
James requires a package commitment following your initial session. What is your intended upfront investment tier?
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